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2).ĭubai is probably one of the most preferred destinations for tourists who are more interested in shopping and this has developed a strong link between tourism and retail sectors.
#SHOPPING MALL PROJECT FOR IT STUDENT CODE#
It combines the softness of the East and technological developments of the West ( The Dubai Code of Conduct, n.d., para. Dubai’s society gives utmost importance to family bonding that is considered to be a significant institution. The religion followed in the emirate is Islam, the eternal principles of which are evident in its fabulous heritage that gives strength and motivation to its people from all walks of life. It has a society that, in spite of being bound by its culture and heritage, keeps pace with the global developments and requirements. Introductionĭubai is one of the seven emirates of United Arab Emirates (UAE) and is famous for its rich history and traditions. Several methods are adopted to lure new customers and retain the existing ones. Managements of these shopping centres try hard to make their customers’ experience par excellence. Moreover, the new generation prefers to buy experiences rather than services and/or products. It is understood that now-a-days customers prefer better services clubbed with entertainment. The study was carried out at four shopping centres of Dubai: Dubai Mall, Mall of Emirates, Burjuman Centre, and Dubai Marine Mall.